Storytelling for Selling
Whatever it is, what you say and how you tell your story can make all the difference.
The ability to tell stories that inform, persuade, or inspire supercharges every part of company building. Founders' pitches need to nail a narrative that compels investors to care. Sales reps engaging with prospects must build connections and demonstrate empathy, and recruiters must tell stories that shape what it’s like to work at your company.
What’s Your Story?
Storytelling is the not-so-secret ingredient that differentiates between being a manager and leader, closing a customer, and winning a lifelong fan.
It's the tool that everyone — leaders especially — should constantly sharpen. Good storytelling isn’t about fanciful language. It’s about conveying a message clearly and simply. It’s about connecting with your audience not as customers, executives, or investors but as humans.
As Ben Horowitz Says, “You can have a great product and company, but it’s the company story that puts the company in motion … After all, what’s company-building but a series of stories?
Sadly, most people were never taught how to craft and tell a story properly. I can help.
Storytelling for Selling
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Workshops
Getting better at telling stories takes time, practice, and an understanding of the mechanics of telling a story. In this workshop, we’ll explore the psychology and power of storytelling. In addition, we’ll unpack and practice the core elements necessary to become a great storyteller.
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Keynotes
Everyone needs to get better at telling their story. If you’ve got a kickoff, offsite, team event and need an engaging storyteller who will not only entertain and inspire but will shape the stories you tell then get in touch.